Monday, 22 April 2013

El Laberinto Del Fauno (Pan's Labyrinth): Film Poster & Trailer Analysis

How does El Laberinto Del Fauno (Pan's Labyrinth) attract an Audience?
 
Director: Guillermo del Toro
Release Date: 2006
 
 
Poster:
  • Dark atmosphere to poster
  • Single character
  • Forgein language titles and informatio
  • Director's name shown in red
  • The two other main characters are discreetly shown, merged into the backgroud of the poster
  • Genre is made obvious by the 'twistedess' of the poster - it is a dark fantasy film
  • Date of release show at the top
  • Less important information shown
  • Companies that the film is associated with are shown along the bottom
  • Main character is shown to look innocent and vulnerable, and she is surrounded by darkness and monsters


Trailer:
  • Film specifications are shown at the beginning (green background)
  • Production company is shown first
  • Narration of trailer, descibing film
  • Shots shown flow along with the narration
  • Explosions and war sequences are shown, showing violoence and war
  • 'Young girl' and books with pictures - indicate some sort of fairytail, fanatasy film
  • Words used by narrator indicate fantasy 'escape' 'legend' 'lost soul of a princess'
  • Popularity of the film is shown 'Official Selection at the Cannes Film Festival'
  • Non diegetic, spooky music is playing throughout
  • Main characters are introduced by showing quick shots of them, such as the Faun 
  • The monster is only shown a couple of times for a maximum of 1 second, to raise tension and mystery
  • Title is shown at the end, in a 'creeping' way
  • Information is shown after the title, such as the release date and the website


Tuesday, 9 April 2013

Sightseers: Film Poster & Trailer Analysis

How does Sightseers attract an audience?

Director: Ben Wheatley
Release Date: 2012


Poster:
  • Bright colours
  • Both characters clearly shown
  • Summaries of reviews by different media companies, showing their opinions and ratings
  • Big, bold yellow title
  • The director and executive producer are shown in yellow too, to show how they are renouned
  • Iconic landmark in background (Settle-Carlisle viaduct), which will give some of the audience an idea of the location
  • Many elements of comedy; such as the badge, the expression on the female character's face and the opinions of the reviewers
  • Obvious that it is a typically British film; the knitted jumpers and rolling hills in the background
  • The caravan next to the title gives away a small part of the film, as it has blood on it, implying death
  • The tagline also mentions killers
  • Both these points imply a twist in the plot
  • Dog in background, could add to comedy element
  • The poster sells the film mainly as a comedy film, there aren't many hints as to what happens
  • Website at the bottom
  • Contrasting expressions on the characters faces; he has a very stern, mysterious face, whereas she has a confused, comical face
  • This feature reflects the genre of the film; Black Comedy.



Trailer:

  • Starts off as a fairly light-hearted, bright film
  • Has some comedy aspects 'The caravan bed isn't very long, but Chris is a sensitive lover'
  • Main character is narrating at the beginning, as she reads a postcard
  • Very strong Norther accent - it is very obvious that this is a British film
  • Has a retro style to it - bold, 2D titles and 80's soundtrack
  • Unexpected twist midway through, as a murder is shown, although it still has a comedy effect
  • 80's music comes in - it is very fitting with the style of film
  • Director is shown in bog bold yellow letters
  • As each character is shown, their names are in the same bold yellow text
  • Comedy is held throughout 'He's not a person Tina, he's a Daily Mail reader'
  • It would attract the audience because it features an unexpected plot in a familiar place - the quiet hills of Yorkshire, in ENGLAND, of all places.
  • Even though the characters commit murder, they are still seen as friendly characters, which holds up the light-heartedness of the film
  • At the end of the trailer, quotes from reviews are shown 'Hugely entertaining - hilarious', 'Works sublimely
  • Even at the end of the trailer it is still being portrayed as a friendly film, even though it is quite obvious what the main characters do
  • Funny quote at the end 'Haha! Fuck you!'