Monday, 22 April 2013

El Laberinto Del Fauno (Pan's Labyrinth): Film Poster & Trailer Analysis

How does El Laberinto Del Fauno (Pan's Labyrinth) attract an Audience?
 
Director: Guillermo del Toro
Release Date: 2006
 
 
Poster:
  • Dark atmosphere to poster
  • Single character
  • Forgein language titles and informatio
  • Director's name shown in red
  • The two other main characters are discreetly shown, merged into the backgroud of the poster
  • Genre is made obvious by the 'twistedess' of the poster - it is a dark fantasy film
  • Date of release show at the top
  • Less important information shown
  • Companies that the film is associated with are shown along the bottom
  • Main character is shown to look innocent and vulnerable, and she is surrounded by darkness and monsters


Trailer:
  • Film specifications are shown at the beginning (green background)
  • Production company is shown first
  • Narration of trailer, descibing film
  • Shots shown flow along with the narration
  • Explosions and war sequences are shown, showing violoence and war
  • 'Young girl' and books with pictures - indicate some sort of fairytail, fanatasy film
  • Words used by narrator indicate fantasy 'escape' 'legend' 'lost soul of a princess'
  • Popularity of the film is shown 'Official Selection at the Cannes Film Festival'
  • Non diegetic, spooky music is playing throughout
  • Main characters are introduced by showing quick shots of them, such as the Faun 
  • The monster is only shown a couple of times for a maximum of 1 second, to raise tension and mystery
  • Title is shown at the end, in a 'creeping' way
  • Information is shown after the title, such as the release date and the website


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